Classic Computer Magazine Archive A.N.A.L.O.G. ISSUE 62 / JULY 1988 / PAGE 43

Reader Comment

All That Glitters. . . .
    It was with great excitement that I opened Issue No. 59, only to be presented with GLARE. After locating my polarized sunglasses, I read in the editorial that you planned to continue the use of this eye killer. Please! Please! Please do not do this to me and the rest of your readers who type in the listings. The matte-finished paper is easier to read, since it does not reflect the light. I hope you return to it quickly.
-Logan C. Kinnison
Columbus, NE 68601

We think that the largest number of ANALOG readers would not agree with you. Many people associate the coated stock now used in ANALOG with an increase in class. "Slick" magazines include the most prestigious publications in the country, and as a result, the coated paper has practically become a status symbol. However, the editorial staff of ANALOG Computing actually agrees with you. The reasons you've stated for not liking the slick paper were exactly the reasons we switched to a different stock several years ago. Most people don't realize that the slick paper is actually a cheaper paper.